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TikTok partners with Hootsuite, Sprinklr, Emplifi and more to make it easier...

TikTok is extending its Marketing Partner Program to add new content marketing partners, the company told TechCrunch. The expansion will allow marketers to manage their TikTok accounts without leaving...

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Sprinklr cuts 4% of global workforce amid slowdown

Customer experience firm Sprinklr has laid off roughly 4% of its global workforce — or more than 100 employees — as it realigns its headcount amid the ongoing economic slowdown. Sprinklr started the...

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Sprinklr lays off more than 100 employees

The new job cuts come over a year after the company cut about 4% of its headcount in February last year. © 2024 TechCrunch. All rights reserved. For personal use only.

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Equity Tuesday: Everyone is raising money at the same time

Hello and welcome back to Equity, TechCrunch’s venture capital-focused podcast where we unpack the numbers behind the headlines. This is Equity Monday Tuesday, our weekly kickoff that tracks the latest...

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Sprinklr cuts 500 employees, citing underwhelming business performance

Sprinklr has cut 15% of its workforce — around 500 employees — due to business performance not meeting expectations.

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